“If you want to go fast, go alone. If you want to go far, go together.”
Monté Burrow and Kevin Larkai set out to build a leading adult beverage company fueled by purpose and passion.
Monté Burrow and Kevin Larkai set out to build a leading adult beverage company fueled by purpose and passion.
Building a legacy for generations to come and crafting moments people will remember.
To inspire community and curiosity through curated drink experiences.
To be a leading adult beverage company, admired for brands that connect and empower an inclusive community.
We dare to dream. We see a future we can shape and are crafting an inclusive one for the adult beverage industry.
Proof Theory is a consumer product company leaning into technology to scale. We're building a stellar portfolio by exploring niches, curating elite brands, and empowering the next generation of industry leaders.
Our first brand is Blackleaf Organic Vodka, the FIRST French Organic Vodka on the market. 5x distilled in copper pots from the house of Maison René Laclie in Cognac France. With a focus on sustainability, we use the finest organic winter wheat to produce a silky-smooth product. The same care and attention to detail is taken on the bottle itself, where we use organic ink and produce a bottle using less glass. Blackleaf Organic Vodka makes Organic Sexy and it is truly a labor of love. This is legacy in progress, and there’s much more to come.
A forward-thinking entrepreneur with a background in Finance and a knack for product development. Kevin is passionate about consumer products and building the leading brands of the future. This interest led to the creation of Blackleaf Organic Vodka, when he connected with a French master distiller while on vacation. Since launching naively and relaunching with determination, he has gained invaluable experience in brand building.
A seasoned leader with nearly 2 decades of beverage alcohol industry experience. Monté got his start founding a boutique Experiential Marketing & Promotions company. A dual-threat (Marketing & Engineering), he would go on to spend 12 years at Diageo working on all sides of the bottle from Production and Operations to Brand Marketing and Innovation.
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